STOP & SHOP COMMITS TO 100% RENEWABLE ENERGY AT NEW KENNEBUNK STORE
Sterling Planet Selected to Provide Clean Energy to Match All Electricity Use at Maine Store
KENNEBUNK, MAINE (July 12, 2007) - The Stop & Shop Supermarket Company and Sterling
Planet today announced Stop & Shop purchased Sterling Planet's Green-e certified
renewable energy to match 100 percent of its electricity use at its new store that opened
on June 15 in Kennebunk, Maine. Sterling Planet will annually supply 2,700,000 kilowatt
hours of renewable energy for the Maine store. With this purchase, Stop & Shop will
avoid nearly 4,000,000 pounds of carbon dioxide pollution in the next year.
"By choosing clean, renewable energy, Stop & Shop is demonstrating that it's possible
to consume this energy while supporting clean energy technologies and domestic
electricity, offsetting fossil fuel demand, and being a good corporate citizen," said
Paul Grenier, manager of energy budgeting and procurement.
Stop & Shop's purchase is in the form of Renewable Energy Certificates (RECs), also
known as green certificates, green tags, or tradable renewable certificates. RECs
represent the environmental attributes of the power produced from wind, solar and other
renewable energy projects and are sold separately from commodity electricity. Customers
can buy RECs whether or not they have access to green power through their local utility
or a competitive electricity marketer. And they can purchase green certificates without
having to switch electricity suppliers.
"Our Kennebunk store was designed to be energy efficient," said Steve Krupski, senior
vice president for construction at Stop & Shop. "We're committed to investments which
permit us to be community minded and help to control our bottom line in today's world of
high energy costs," Krupski concluded.
"Sterling Planet is pleased to join with Stop & Shop to provide renewable energy that
creates social, economic and environmental benefits," said Kelly Bennett, Director of
Business Development at Sterling Planet. "We applaud Stop & Shop for its thoughtful
commitment to sustainability and recognition of the all-around value that clean energy
represents."
About Stop & Shop: The Stop & Shop Supermarket Company, based in Quincy,
Massachusetts, employs more than 59,000 associates and operates 389 stores throughout
Massachusetts, Rhode Island, Connecticut, New Hampshire, New York and New Jersey and
Maine. For more on Stop & Shop, visit www.stopandshop.com.
About Sterling Planet: Sterling Planet is the leading U.S. retail provider of
solar, wind and other clean, renewable energy through direct sales and electric utility
partnerships. Sales to date represent enough clean energy to power 1.2 million homes for
a year, creating environmental benefits comparable to not driving nearly 20 million miles
in personal vehicles. Founded in 2000, Sterling Planet was the first company to offer
RECs (Renewable Energy Certificates) to every U.S. home and business as a way to support
sustainable energy production that benefits the environment, the economy and society in
general. Today, Sterling Planet also markets White Tag™ Energy Efficiency
Certificates and has 564 large commercial and industrial clients nationwide, including 44
utility partners, 67 government clients and 31 universities. The company also provides
the full range of climate neutral solutions to businesses and organizations worldwide.
www.sterlingplanet.com
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